What is Magento and is it right for you?

Magento Commerce is a platform designed specifically to cater to those business owners who wish to sell their products or services online. This product is designed to offer flexibility in a number of ways. Some of the standard specifications of a Magento Commerce product would include the following:

• Open source platform – you will not be tied down to one company or operating system to make use of this software.
• User control over such things as website online catalog and online storefronts.
• Designed for eCommerce businesses from medium to large in size.
• Options and tools for marketing promotions.
• Easy search engine optimization.
• Multiple image product pages with zoom.
• International options for language and currency accepted.
• Flexible shipping controls.
• Easy to use order management tools.
• A dashboard that includes analytics for site details.
• Supports multiple storefronts.
• Layered navigation for better customer experience.
• Optimized for mobile commerce browsers including iPhone.
• Integrated checkout system.
• Support for a variety of payment options.
• Support for customer accounts for easy reorders and order history.

There is a variety of products offered through Magento Commerce so that each online business can tailor their software to their own online needs.